And once the storm is over, you won’t remember how you made it through, how you managed to survive. You won’t even be sure, whether the storm is really over. But one thing is certain. When you come out of the storm, you won’t be the same person who walked in. That’s what this storm’s all about.
RE=back SILIENCE=from the French salire, meaning to jump, to leap
Color Trends 2021: Resilience
Resilience as a word in English was first attributed to Francis Bacon in 1627. Resilience was used by Bacon in the scientific sense of a rebounding. The word contains both the movement of recoiling inward but also reverberating back outward. Resilience is not just a characteristic or a path, but it is incorporated into the biology of every living organism.
The story of our 2021 Color Trends contains three touchpoints: Nurture, Conviction, and Innovation. These touchpoints describe the process we all share when transitioning from crisis into a new life phase, a movement that showcases our innate power for hope—a transformation that evidences our Resilience.
Professional Color Trend Forecasting
Color trend forecasting services from VIAVI help designers jump-start new products with highly relevant colors. Every year, VIAVI color professionals create a palette of “colors to watch” based on extensive research, ensuring that color choices reflect the latest styles when products hit the market.