Color Design Services

Color Design Services

Each year, VIAVI color professionals create a palette of “colors to watch” based on extensive trend research.

VIAVI offers color and forecasting services that help brand owners make the right color choices based on the latest methodologies, data and trends.

Combining art and science 

Color is a silent salesperson that can enhance a brand and dramatically increase sales. Expert guidance from the professional color experts at VIAVI, combined with proven market data, help brand owners select the most impactful colors for their products.

Exclusive Color Concept Design

Consultation with our color professionals, either at a designer's facility or at our Color Design Studio, can significantly speed the development of new and exciting visual effects. The VIAVI Color Design Studio in Santa Rosa, California is a highly creative environment that stimulates the imagination, while providing the best available technical resources. Onsite visits with the VIAVI color team can significantly reduce lead times and costs associated with developing new and eye-catching color effects. Our extensive color library contains over 4,000 different color swatches in a wide range of hues and chromas. We can also create custom, exclusive color concepts to meet individual requirements.

Automotive Applications

Automotive Applications

Use ChromaFlair® to enhance the design elements of today's body styles.

Product Design and Packaging

Product Design & Packaging

ChromaFlair® puts your product ahead of the others.

Architectural Finishes

Architectural Finishes

Bring interior design to life with ChromaFlair®.

Sporting Equipment

Sporting Equipment

Get your brand noticed with SpectraFlair® special effect pigments.

We wanted to deliver an amazing experience for our customer by inventing new ways to achieve a magical, pure blue.

Debasish Banerjee, PhD, Senior Manager
Toyota Materials Research Dept.

Color Trends: The Imagination Space

Each year, VIAVI color professionals create a palette of “colors to watch” based on extensive trend research.

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VIAVI and LEXUS

VIAVI and LEXUS

VIAVI and Lexus team up to create a stunning new color for the Lexus LC500.

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