Custom Color Solutions

Igniting brands with custom colors and special effects

VIAVI collaborates with some of the world’s most well-known brands on unique pigments to create striking effects that differentiate brand identities, products and packaging.

Experts at color pigment technology

Discerning consumers buy electronics, cars and other goods that reflect their personal taste and individual style. Brand owners must continually evolve product designs to attract and inspire the changing preferences of their customers. VIAVI helps companies enhance their products with professional color services and state-of-the-art pigment technology that adds richness and luminosity to paints, coatings, inks, plastics, paper and textiles.

  • Structural Blue

    Viavi and Lexus team up to create a stunning new color for the Lexus LC500.

  • Design Services

    VIAVI offers a variety of design services for color professionals.

  • Balance

    Explore our 2018 Color Trends Show and learn more about our forecast for the upcoming year.

Structural color is the designer’s dream technology. By using this, we bring to life the rich curvature of the LC body.

Tadao Mori, LC Chief Designer
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Lexus