Milpitas, Calif., April 11, 2016 – VIAVI Solutions (NASDAQ: VIAV) announced today that CRN®, a brand of The Channel Company, has given VIAVI a 5-Star rating in its 2016 Partner Program Guide. This annual guide is the definitive listing of technology vendors that service solution providers or provide products through the IT channel. The 5-Star Partner Program Guide rating recognizes an elite subset of companies that offer solution providers best-in-class partnering elements in their channel programs.
To determine the 2016 5-Star ratings, The Channel Company’s research team assessed each vendor’s application based on investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support and communication.
VIAVI, a leader in test, measurement and assurance solutions for service providers and enterprises, launched a program called Velocity in November 2015 that gives its global network of channel partners, resellers and distributors expanded reach and scope to sell VIAVI’s end-to-end networking portfolio. The refreshed program introduces several new incentives, ways to empower and simplify the sales process, improve marketing resources and ultimately grow mutual business between VIAVI and its partners.
“VIAVI is trusted by service providers and enterprises all over the world, and we are proud to strengthen our reputation with this recognition from CRN,” said Sergio Bea, Vice President, Worldwide Channels at VIAVI and a CRN 2016 Channel Chief. “The networking and IT landscape is changing dramatically and now more than ever we must ensure our respected partners have ample resources to help manage the unpredictable technology changes impacting our customers. Velocity is empowering and enabling our partners, expanding the VIAVI footprint, and ultimately, delighting customers day in and out.”
“Solution providers have more choices than ever before when it comes to selecting vendor partners. Identifying the right vendor with the right technologies and the right channel approach can mean the difference between successful adoption of a new technology or business model and an awkward, unnecessarily difficult integration,” said Robert Faletra, CEO, The Channel Company. “Our annual Partner Program Guide and 5-Star ratings recognize the best channel programs available in the market today and serve as a valuable resource for solution providers looking for the right fit.”
The 2016 Partner Program Guide will be featured in the April issue of CRN and online at www.CRN.com/ppg2016 and https://www.ppgshowcase.com/viavi. For more information on the Velocity Partner Program, visit partners.
@TheChannelCo names @VIAVISolutions to @CRN 2016 Partner Program Guide #CRNPPG www.CRN.com/ppg2016.
About VIAVI Solutions
VIAVI (NASDAQ: VIAV) software and hardware platforms and instruments deliver end-to-end visibility across physical, virtual and hybrid networks. Precise intelligence and actionable insight from across the network ecosystem optimizes the service experience for increased customer loyalty, greater profitability and quicker transitions to next-generation technologies. VIAVI is also a leader in anti-counterfeiting solutions for currency authentication and high-value optical components and instruments for diverse government and commercial applications. Learn more at VIAVI Solutions and follow us on VIAVI Perspectives, LinkedIn, Twitter, YouTube and Facebook.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com. Follow the Channel Company on Twitter, LinkedIn and Facebook.
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